Please read our latest news and insights and learn more about Diginius, digital marketing and ecommerce trends.
Keyword Research For PPC Beginners: How To Pick The Right Keywords A useful guide on keyword research and how to pick the right PPC keywords
How To Set Achievable KPIs For PPC Campaigns How not to set the bar too high or too low Perhaps one of the most important
How To Increase Click Through Rate For Google Display Advertising How to make the most out of your campaigns Google Display Ads are a fantastic
PPC Vs SEO: Which One Should You Start With? Helping you make an informed decision When it comes to making decisions about how best to
Black Friday And Cyber Monday: What Do Consumers Really Want? Discover this year’s holiday season trends With two of the biggest events of the retail
Google Display Ads Vs Search Ads: Which Is Best For Limited Budgets? Find out which one to opt for When you’re looking to advertise services
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Chester Yang is the Microsoft Program Manager at Diginius with a background in economics and quantitative research.
At Diginius, Chester focuses on nurturing partnerships with PPC agencies and integrating marketing and sales solutions.
