How to work with PPC agencies form across the globe
Working with a PPC agency from across the globe can bring a wealth of expertise, fresh perspectives, and cost efficiencies.
The future of advertising: Gen AI’s tole in automated ad creation and optimisation
Every other day, or so it seems, we hear about the wonderful possibilities that AI presents us. We hear of healthcare miracles and revolutionary strides towards greater efficiency; however, surprisingly few people are using AI on a day-to-day basis.
Getting the most out of your Google Audit with the Diginius Google Audit Tool
Our Google Audit tool displays a carefully curated set of metrics that enable you to assess how your Google ads are really performing. The next step to our tool is a Microsoft Forecast, the tool takes these metrics from the Google Audit and forecasts what you’d expect to see with the same campaign on Microsoft Advertising.
Voice of the Brand: Enhancing Customer Engagement Through Audio Advertising
In 2024, it is proving itself to be one of the most powerful marketing channels, standing out due to its accessibility and emotional resonance.
August Blog
As usual Diginius has had a busy month working on some exciting new projects, having lunches and more lunches as well as preparing for a very busy Autumn.
Back to school marketing: campaign ideas, slogans and tools
Back-to-school stationary has already been sat on supermarket shelves for weeks but in another week or two, they will be ransacked and only the odd pencil and ripped notebook will be left behind. If you are looking to hit this market and haven’t already started your back-to-school marketing campaigns, then it is really time to get going.
Why does PPC work for e-commerce advertising?
If you’re not already, investing in pay-per-click (PPC) advertising could be the solution to incorporate in your e-commerce strategies. PPC is a powerful and proven strategy that has transformed the way businesses reach and engage with their target audiences.
A guide on managing PPC campaigns with software for PPC
This blog is for everyone, no matter their experience in PPC. We do discuss the basics which are essential to getting started but also problem solving if you have been experiencing issues recently.
How to use marketing reporting tools to improve ROI? A guide for website owners in 2024
Depending on your needs, various marketing tools cater to multiple aspects of marketing channels. Platforms like Diginius Insight offer all-in-one marketing solutions, but let’s explore some specific types of reporting tools that website owners might require.
Diginius July Roundup 2024
Another month has flown by! Yes, that is a very cliched opening but nonetheless true. Likewise, in true British fashion it would be remiss to not mention how dismal the weather has been overall.
