BrightonSEO 2024: What we learnt at this year’s conference
We headed down to the seaside last Wednesday afternoon, loaded down with footballs, mousemats and other treats for our stand. This year marked our fifth year at this conference and every time we feel it only gets better and better.
The future of marketing: trends and technologies in agency platforms
It is easy to feel that you are always struggling to remain relevant in the ever-changing and fickle digital landscape. However, rather than constantly trying to keep an eye on fleeting trends and form your strategy around them.
The ultimate guide to video advertising
In this guide, we’ll explore best practices to utilise video advertising whilst leveraging platforms like Microsoft Advertising and tapping into emerging channels like Connected TV (CTV) and advertising on Netflix.
7 SEO Strategies for Ecommerce Websites
SEO is a topic that is frequently commented on within digital marketing circles. It can seem overwhelming at first, with advice pouring in from every angle. Firstly, it is important to appreciate that SEO isn’t as daunting a topic as it may appear.
What is “Microsoft Ads” and why do you need them?
While Microsoft doesn’t command the same attention in the marketing world as Google does, there are many advantages to advertising on Microsoft that make it an exciting and profitable prospect for companies looking to make their budget go further.
How to use Artifical Intelligence to streamline agency success
Artificial Intelligence (AI) is transforming the way businesses operate in the modern day, allowing more room to streamline their processes.
5 reasons why you need ecommerce advertising on Microsoft
If you’re already using an online e-commerce software such as Shopify, Microsoft Advertising can seamlessly integrate with your store making it a desirable option for Shopify e-commerce merchants to utilise
Microsoft Ads vs Google Ads: Why Do Your Clients Need To Be On Both?
Many PPC professionals view the two platforms as competing against each other, rather than viewing them as Google Ads plus Bing Ads. Thinking that way could damage your potential.
What is connected TV? How does CTV advertising work
As more consumers turn to video, Microsoft is uniquely positioned to help you grow your brand and stay ahead of the curve.
Unleashing the Power of SaaS Platforms with Built-in KPI Dashboards and Automated Reports
In the dynamic world of digital marketing, agencies are under constant pressure to demonstrate the value they bring to their clients and boost the collaboration between them. If you still haven’t found a solution to these problems, keep reading as we may have the answer for you.