News & Insights

Please read our latest news and insights and learn more about Diginius, digital marketing and ecommerce trends.

ppc eccomerce

Why does PPC work for e-commerce advertising?

If you’re not already, investing in pay-per-click (PPC) advertising could be the solution to incorporate in your e-commerce strategies. PPC is a powerful and proven strategy that has transformed the way businesses reach and engage with their target audiences.

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Diginius Insight

Diginius July Roundup 2024

Another month has flown by! Yes, that is a very cliched opening but nonetheless true. Likewise, in true British fashion it would be remiss to not mention how dismal the weather has been overall.

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linkedin ads performance

The art and science of LinkedIn Ads performance

For small businesses, advertising online is crucial for success. However, with the vast array of online advertising platforms, it can be difficult to decide which ones are the most beneficial for your needs. Keep reading to discover the art and science of LinkedIn Ads.

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The duck search

What is DuckDuckGo.com and why should I use it?

It is often easy to forget how many search engines there are, each with different priorities and addressing different concerns. While most of us find ourselves using the big names without much thought, there are many alternative search engines out there. One such search engine is DuckDuckGo.

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Chester Yang is the Microsoft Program Manager at Diginius with a background in economics and quantitative research.  

At Diginius, Chester focuses on nurturing partnerships with PPC agencies and integrating marketing and sales solutions.