Please read our latest news and insights and learn more about Diginius, digital marketing and ecommerce trends.
How Integrated Reporting Software Can Improve Marketing and PPC Efficiency for Your Agency Are you a marketing or PPC agency and struggle with your client
5 Advanced Tactics for RLSA Audiences To help better target customers throughout the various stages of the purchasing journey, have a read of our top
Understanding the Google Analytics Attribution Model and how to change it Do you ever feel like you need more insight into the various touchpoints throughout
Boosting Brand Affinity with Customisation and Personalisation How can you boost brand affinity in the digital age? We explore how this can be achieved through
How to Improve your PPC Performance with A/B Testing With PPC renowned to be one of the most effective methods of driving website traffic and
What are Responsive Display Ads and When to Use Them Find out how you can widen your reach and use the Google Display Network more
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Chester Yang is the Microsoft Program Manager at Diginius with a background in economics and quantitative research.
At Diginius, Chester focuses on nurturing partnerships with PPC agencies and integrating marketing and sales solutions.
