Top Social Media Platforms in 2025 that will boost your business
To help you on your way, we have pulled together the best social media platforms to help you compare, contrast and decide where to focus your time, effort and money.
Find Your Perfect PPC Partner: How Our Matchmaker Service Works
Find Your Perfect PPC Partner: How Our Matchmaker Service Works Picture this: worrying about clicks is a thing of the past, your PPC campaigns are trouble free and you are finally free of your frequent nightmare which features CPCs chasing you while successful ad campaigns look on and laugh. Or maybe you are new to […]
How to work with PPC agencies form across the globe
How to work with PPC agencies from across the globe? In today’s society businesses are no longer limited by geography when it comes to choosing an agency to manage their pay-per-click (PPC) campaigns. Working with a PPC agency from across the globe can bring a wealth of expertise, fresh perspectives, and cost efficiencies. However, managing […]
The future of advertising: Gen AI’s role in automated ad creation and optimisation
The future of advertising: Gen AI’s role in automated ad creation and optimisation Every other day, or so it seems, we hear about the wonderful possibilities that AI presents us. We hear of healthcare miracles and revolutionary strides towards greater efficiency; however, surprisingly few people are using AI on a day-to-day basis. What isn’t news […]
Getting the most out of your Google Audit with the Diginius Google Audit Tool
Getting the most out of your Google Audit with the Diginius Google Audit Tool Our Google Audit tool displays a carefully curated set of metrics that enable you to assess how your Google ads are really performing. The next step to our tool is a Microsoft Forecast, the tool takes these metrics from the Google […]
Voice of the Brand: Enhancing Customer Engagement Through Audio Advertising
Voice of the Brand: Enhancing Customer Engagement Through Audio Advertising There is one form of advertising that always seems to feature less heavily on advice blogs – even on Diginius’. We have talked about Video Advertising, search vs display ads as well as advertising on Microsoft, LinkedIn ads, DuckDuckGo and yet, audio advertising often gets […]
August Blog
August Roundup: Diginius lunching We hope you have had a wonderful August relaxing by the sea and not even thinking about your PPC campaigns. If so, it’s alright for some… As usual Diginius has had a busy month working on some exciting new projects, having lunches and more lunches as well as preparing for a […]
Back to school marketing: campaign ideas, slogans and tools
Back-to-school marketing: campaign ideas and tools Back-to-school stationary has already been sat on supermarket shelves for weeks but in another week or two, they will be ransacked and only the odd pencil and ripped notebook will be left behind. If you are looking to hit this market and haven’t already started your back-to-school marketing campaigns, […]
Why does PPC work for e-commerce advertising?
Why does PPC work for e-commerce advertising? Capturing the attention of your potential customers is more challenging than ever with how saturated the market is. With the vast number of options available, consumers are just a click away from purchasing almost anything they want. So, the question is… How can an ecommerce business stand out […]
A guide on managing PPC campaigns with software for PPC
A guide on managing PPC campaigns with software for PPC As a company who has been in this game for a while, we have seen first-hand the huge benefits and frustrating challenges that come with managing PPC (pay-per-click) campaigns. One month you might see your sales and brand awareness soar but the next, you feel […]
