Diginius provides B2B intent data through the Diginius Insight platform for you and your client's - from the leading intent data provider, Bombora. Partnering with Bombora, Diginius gives you access to deep B2B audience segments, connecting you with the audiences you need the most.
Using intent data for lead generation you'll have the ability to monitor prospect' journeys across B2B websites. Why is this important for you?
You'll know who is actively searching in your market. This allows you to prioritise leads, focus efforts, and close more deals efficiently.
Bombora, a pioneer in intent tracking trusted by global leaders, analyses prospects' digital activity across 5,000 +B2B sites.
Having access to Bombora Intent data via Diginius Insight can be transformative for your businesses. Here's why:
Using Intent data can identify businesses actively researching your product or service. This allows your sales and marketing team to focus efforts on high-intent prospects, reducing time and resources. A win win.
Businesses can tailor their messaging and timing if they understand which prospects are ready to buy. This speeds up the decision-making process and closes deals faster.
Intent leads can maximise the effectiveness of your campaign by ensuring you've reached a prospect most likely to convert, improving the return on your marketing and sales investments.
Having access to in-depth insights into buyer behaviour, B2B companies can craft a more relevant, personalised experience.
Staying informed about who is actively researching services and solutions helps you outpace your competitors but reaching your prospects first, offering them value when it matters most.
Pick up to 12 topics from a customised suggestion list.
Select filters to further target your search results.
Intent leads list come out on a weekly basis. These can be sent automatically to multiple emails.
All your settings can be changed and applied to next week's report.
Align your sales and marketing efforts for higher conversion rates.
See what companies are in the market showing high intent
Enrich the email address and phone number of the prospect company
Pass the list to sales for outbound activities
Create customer match lists to target ad buying
Don't rely solely on what your prospect tells you. Enhance your current marketing and sales efforts with ethically-sourced Co-op Intent data to accelerate your sales cycle, increase engagement, and maintain customer satisfaction.
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Chester Yang is the Microsoft Program Manager at Diginius with a background in economics and quantitative research.
At Diginius, Chester focuses on nurturing partnerships with PPC agencies and integrating marketing and sales solutions.
